For this assignment I created an infographic for meant primarily for Patagonia.
Patagonia works to create reliable apparel and gear for outdoor enthusiasts with the smallest environmental impact possible. The company focus a lot of time and energy on attempting to reduce textile waste which is a large percent of the worlds overall waste percentage. Patagonia created the program WornWear in order to promote the reuse, recycling and repairing of clothing instead of throwing them away. I made an infographic therefore, depicting textile waste and breaking it down into a simple, statistical and visual presentation for their audience.
For this assignment, we focused on the importance of key messages for an audience as well as how an infographic can make complex information easy to read and still aesthetically pleasing.Advertisements